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New Rule: Fretish Listings Require an Image and Copy

Being the first music instrument sharing platform is a little like being part of the Apollo space program.  You are blazing new trails.  Using the best information and systems available in the 1960s, the Apollo astronauts achieved the incredible goal of landing on the moon.  But, they also had to learn on the fly and make rapid changes along the way.  When the Apollo 13 mission suffered a near catastrophic blowout, they had to come up with a completely new approach in order to return safely home to Earth.  And while, thankfully, Fretish hasn’t suffered a blowout, we do want to make continual improvements to the service so that guitar players and instrument owners have the best possible experience.  So, with this preamble to provide some context, today we are announcing new rules for posting instruments for rent or sale on the platform.

Starting on March 27, 2018, all new instruments listed on Fretish will be required to contain the following elements:

  • At least 1 quality photograph of the item which is being offered for rent or sale.
  • A minimum of 10 words to adequately describe the item being offered for rent or sale.
  • Completed set up of payment options – either through Stripe or PayPal – so that prospective renters can submit a rental request and you can get paid.

These are just the minimum requirements.  It is in an owner’s interest to provide robust descriptions of their instruments.  Multiple photographs are better than one.  A full set of specifications is preferable to ten words describing an item.  By following these best practices, you’ll get more:

  • People viewing your listing on the homepage or in search results
  • Clicks to view the instrument details page
  • Transaction requests and, thus, money paid to you

What happens to older listings which do not have all of the above requirements?

These owners will be individually contacted by Fretish and asked to update their listings.  Because these minimum requirements were not explicitly spelled out at the time of their instruments being posted, they will be allowed to keep their listings up.  However, to restate the obvious, with sub-optimal listings, they are unlikely to get:

  • Clicks to their instrument details page(s)
  • Rental requests
  • Paid

What happens to new listings (after March 27, 2018) which do not meet the minimum requirements?

These owners will be contacted letting them know updates are necessary and must be carried out within 24 – 48 hours.  If the required elements are not in place after being contacted, the listing will be “closed”.  The owner can go back and relist a “closed” post once the required elements are added.

Have further questions or want to inquire about something completely different?  Drop us a note here.